Meet The Team

We are a close-knit team at Nova Flex that strive to live our values everyday:

  • Step up for the greater good
  • Treat everyone with respect
  • Easy to work with
  • Do what it takes
  • GET SHIT DONE!
  • Embrace change

Our purpose is to create WOW experiences by delivering the unexpected – which is why we are unlike every other lighting company when it comes to service. We brighten lives by doing the following:

We do what we say! How many times have your heard, we can do that and then it doesn’t happen? We are honest and upfront – always – it’s in our “Minnesota-nice” blood.

We make lighting easy! You only have so much time in a day, and we would love to give some back to you. Our quotes team will do the work for you, so you can focus on other priorities. When you get a project, just forward the details to our team and within 48 hours it will be waiting in your inbox – you can even take the credit for it. If you have a question, we are only a phone call away, no phone prompts to go through.

We deliver Customization quickly and accurately! Think back to the last time you were trying to save a project or keep a long-time customer happy, but you needed to find a last-minute solution for a product that was on backorder. We ship product that is customized in the US within 4 business days, so it’s ready to install upon arrival – even next day if needed!  

Products can be very similar, but service is what sets us apart. We guarantee superior service – FAST!

Reach out to a team member today…

Sales Team

Jace Pro
Jace Fun

Jace Daniel – West

National Sales Manager

Jace Daniel – West

National Sales Manager

LinkedIn

Meet our National Sales Manager from Minnesota who oversees the West/Midwest region. Jace is excited about the acquisition of Coloronix, as it brings more of his favorite type of lighting to our portfolio – RGBW of any kind. “They are unique and eye catching for any application in the lighting industry.” If you get a chance to visit our office, you’ll have to insist he brings you to Bad Habit Brewery in St. Joseph, MN to try his favorite craft brew – “Up”, a blackberry sour.

Jace’s Contact Info:

  • Phone: 320.316.3569
  • [email protected]
  • Territories he is dedicated to: WA, OR, CA, NV, UT, ID, MT, WY, CO, KS, NE, SD, ND, MN, IA, MO, IL, IN, WI, MI, AK, HI, Canada

Nathan Shannon
Nathan Fun

Nathan Shannon – South

National Sales Manager

Nathan Shannon – South

National Sales Manager

LinkedIn

Meet our National Sales Manager from Atlanta who oversees the South region, who transitioned from National Accounts to all project types. His favorite WOW product is our LED flex neon, with so many choices of colors to choose from. “It’s a bullet proof product, great for outdoor applications and RGB & DRGB gives you endless design possibilities!”  Besides the joy he gets from delivering the unexpected to customers and a wide selection of products – he also has a passion for live music and cooking for his family & friends.

Nathan’s Contact Info:

  • Phone: 320.297.6280
  • [email protected]
  • Territories he is dedicated to: VA, NC, SC, GA, FL, AL, TN, MS, LA, AR, OK, TX, NM, AZ, southern CA

Mary Pro
Mary 220506headshots Nova 13

Mary Petty – Northeast

Regional Sales Rep

Mary Petty – Northeast

Regional Sales Rep

LinkedIn

Meet our Regional Sales Rep who oversees the Northeast region. She loves working with her Agent partners and customers to bring a level of personalization and customer service, that sets her apart from others in the industry. When she’s not managing her territory she’s spending time with her family and snuggling all her grandkids.

Mary’s Contact Info:

  • Phone: 320.209.7546
  • [email protected]
  • Territories she is dedicated to: ME, VT, NH, MA, CT, RI, NY, NJ, DE, MD, DC, PA, WV, OH, KY

Kaitlyn Pro
Kaitlyn Fun

Kaitlyn Stroeing – West

Account Manager

Kaitlyn Stroeing – West

Account Manager

LinkedIn

Meet our Account Manager for the West/Midwest who works with Jace to deliver elevated customer service and be the first to jump in and answer your questions. She loves working with customers and finding new ways to use our lighting in creative applications. She is partial to the mini-neon, particularly the static blue – which always WOWs our customers with a bigger punch than expected, when looking at the lumen output on paper.

Kaitlyn’s Contact Info:

  • Phone: 320.407.0926
  • [email protected]
  • Territories she is dedicated to: WA, OR, CA, NV, UT, ID, MT, WY, CO, KS, NE, SD, ND, MN, IA, MO, IL, IN, WI, MI, AK, HI, Canada

Rachel Pro
Rachel Fun

Rachel Klinger – South

Account Manager

Rachel Klinger – South

Account Manager

LinkedIn

Meet our Account Manager for the South region who tag-teams with Nathan to ensure our customers and Agent partners are taken care of. She is quick to answer questions and is very knowledgeable in all our products, transitioning from the quotes team almost 4 years ago.  The Design Series is her favorite product, as its most versatile with six color temps and two IP ratings to choose from – “clean white lighting can enhance any space!”  Outside of work, Rachel has been very busy with a new bundle of joy who delights her daily.

Rachel’s Contact Info:

  • Phone: 320.839.8708
  • [email protected]
  • Territories she is dedicated to: VA, NC, SC, GA, FL, AL, TN, MS, LA, AR, OK, TX, NM, AZ, southern CA

Jon Pro
Jon Fun

Jon Dirks – National Accounts

Account Manager

Jon Dirks – National Accounts

Account Manager

LinkedIn

Meet our Account Manager for National Accounts who Jace and Nathan rely on to keep all the projects moving and on-track. Jon has a vast knowledge of the Nova Flex products being one of the first employees over 10 years ago! He’s seen a lot of growth and advancements in the level of service we are able to offer our customers and Agent partners. “It’s exciting to see where we’ll be in 10 more years.”


LEADERSHIP Team

Tara Pro
Tara Fun

Tara Grams

General Manager

Tara Grams

General Manager

Meet our General Manager and EOS Integrator overseeing the Leadership Team. Tara has a passion for EOS and the discipline and accountability it brings to Nova Flex. She enjoys cheering on MN sports teams (Go Vikes!) and spending time with her 3 kids.

“I am blessed to be part of this great team, and I know the future is BRIGHT!”


Amy Pro
Amy Fun

Amy Johnson

Director of Marketing & Products

Amy Johnson

Director of Marketing & Products

Meet our Director of Marketing – a strategic achiever with endless creativity and ideas to inspire and motivate individuals to strive to be their best and continue to grow in all areas of life! Amy currently manages the marketing/creative team in strengthening our market position and brand distinctiveness as well as leading the products team in identifying key strategies and new product initiatives.

When not working, Amy is a full-time mom to 3 amazing young men, a fanatic sports fan of all Minnesota teams (although it can be tough at times), a passionate shoe lover – mostly heels, and a huge fan of music & dancing when she gets the chance!

“Life itself is a privilege, but to live life to the fullest is a choice!”